HYPERLOCAL
Hyperlocal
In-depth community reporting, print and/or web, including user-generated content
- Boston’s “Your Town” Boston.com: 28 towns and growing
- Gannett NJ: “InJersey” in 14 towns, adding 5 more
- Denver Post: YourHub.com in 33 towns
- Dallas News: neighborsgo.com in 80+ towns
- Newsday: hiring 34 reporters to launch hundreds of hyperlocal webpages
- Chicago Tribune: ChicagoNow networks 350 blogs
Source: NNN, Time July 22, 2010, eMedia Vitals Dec 2, 2009
iPads and Multi-touch Tablets
A New Publishing Model for Newspapers
- iPad is the game changer and platform to beat with 3 million units sold
- Impactful Advertisements; higher CPMs
- Subscription Revenue Stream and Better Business Model
- Next to come: Dell Streak, with data and voice
Linkages with Geolocation Services and Social Media
Foursquare and Gowalla
